However, when Apple announced that the applications obviously missing on the iPod touch would cost $20 for existing users to acquire, I just had to shake my head. This is my first Apple product, and already I know that I cannot expect Apple to "do the right thing" by its early adopters, which would be to provide the missing applications free of charge. Apple sent a marketting email:
On Jan 17, 2008 2:24 PM, Apple
The multi-touch iPod with Wi-Fi web browsing, music downloading, and stunning video just got even better. Find your location and everything around it with Maps. Get the best email you've ever seen on a handheld device. Check the weather. Pull up stock quotes. Jot down some notes. Make Web Clips from your favorite websites and place them anywhere on the new, customizable Home screen.
I responded, though I doubt anyone there will read it:
Thank you for adding the new features to the iPod Touch.
I am disappointed in the additional $20 cost for "missing" applications such as Mail and Notes for the iPod touch I bought just this week, and I am not planning to pay more for applications that I wrongly assumed were simply being held back for quality assurance testing since they have been provided free to iPhone customers. If you had not kept this information from your customers who were buying iPod touch, I would not feel tricked, but by witholding the fact that there would be a surcharge for applications that seem like they should have been present in the original release, you have shown that your eager customers have to take a back seat to immediate revenue, and keeping your position of power through private knowledge by letting us give you the benefit of the doubt is more important than promoting a community of happy customers. Apple products are very much about feeling a sense of pride of ownership, but that is quashed by making us feel like suckers.
I hope you reconsider the $20 surcharge for the the iPod Touch software update for existing users.